Case Studies

We help our clients generate customer insights and increase sales using analytics, research, and software. Here are examples of how our global pharmaceutical and biotechnology clients benefit.

Field Force Re-Optimization

Field Force Re-Optimization

How can an established global pharmaceutical brand rebound sales efforts after losing patent protection?A common problem with major pharmaceutical brands is answering the question of what comes after patent protection ends. As part of an effort to refocus and...

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Incentive Compensation Plan Design

Incentive Compensation Plan Design

Using IC to optimize sales force behavior and generate sales success. Addressing a client’s incentive compensation (IC) plan and implementation can have a significant and immediate impact on changing sales force behavior when priorities shift. In this particular case,...

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Comprehensive Sales Force Effectiveness for Big Pharma

Comprehensive Sales Force Effectiveness for Big Pharma

Taking a holistic view in evaluating and revamping sales force effectiveness can have a significant impact on the overall health of multi-national pharmaceutical company.Our client, a large global pharmaceutical was facing a range of outside stressors with regard to...

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